Jeni's Company Band | Flavors from Earth

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Rock: Space Rock Folk: Alternative Folk Moods: Mood: Seasonal
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Flavors from Earth

by Jeni's Company Band

Jeni's Splendid Ice Creams' employees came together to form Jeni's Company Band. A project long desired, Flavors from Earth, The Album, was built from the ground up through a true company effort.
Genre: Rock: Space Rock
Release Date: 

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  Song Share Time Download
1. Is It Cold
4:02 FREE
2. Let Go
3:34 FREE
3. The Flurries, Wild and White
4:26 FREE
4. Eight Miles High
5:16 FREE
Downloads are available as MP3-320 files.


Album Notes
Jeni’s Splendid Ice Creams has built ice creams from the ground up for 10 years in Columbus, Ohio, and for the better part of the past decade, Jeni’s kitchen, shipping department, and office has employed a motley crew of artists, photographers, writers, and musicians (and at least one improv comic).

After lots of “Hey, we should make an album” talk during the past year’s monthly company lunches, all the talk came to fruition in October, 2012, when several members of Jeni’s talented gang pooled their writing and musical skills to record a small batch of slow-burning songs inspired by Jeni’s 2012/2013 Flavors From Earth campaign.

The campaign, which centers on exquisite flavors that celebrate America’s long-running winter holidays, includes a playful story about FFE ice creams being shipped not only to grocery stores, Jeni’s scoop shops, and homes throughout America, but also launched into deep space.

After hunkering down in Oranjudio Recording Studio in Columbus, Jeni’s Company Band emerged with four songs cast in signature style—songs that evoke the cozy and introspective vibe of deep winter, especially in the American Midwest. Featuring 10 Jeni’s employees, plus Jeni’s creative director and founder Jeni Britton Bauer performing a bit of spoken word, the sessions were headed up by producer, singer-songwriter, arranger, and guitarist Matt Beckler.

“What we didn’t want to do was a bunch of ‘ice cream’ songs,” Matt says. “We were going for the opposite of that. This is a very creative company, and they always make it really easy to take chances, and specially on this.”

Is It Cold; Let Go; The Flurries, Wild and White; and Eight Miles High—as a whole, the quartet of poetic tunes that comprises Flavors From Earth: The Album draws direct inspiration from the fringes of ‘60s and ‘70s rock.

Matt, who wrote two of the songs including Is It Cold, adds: “The way Jeni put it, was, ‘We’re sending these Flavors From Earth out into the atmosphere.’ That was a great launch pad for me, so I just started writing these songs with a spaciness continuing through each one.”

Yoni Mizrachi, who contributed Let Go, said, “Deep winter and deep space, when I started thinking about those two things, it just seemed that each makes you embrace the unknown. I tried to get across that feeling in the music and the words, just letting go of preconceived notions.”

As for writing the “least spacey” track of the four on the LP, The Flurries, Wild and White, Matt says he drew inspiration from the poem Jeni shared with him, Wallace Stevens’ The Emperor of Ice-Cream.

“It’s about sensing everything around you and just being alive in the moment, which is what we try to do especially this time of year,” Matt says. “It’s about imbibing what’s immediately in front of your eyes. It’s really festive. It's about winter being upon you and embracing it.”

And as for the sole cover song, Jeni’s Company Band’s recasting of Eight Miles High? Through the filter of Jeni’s Company Band, the Byrds’ jangly psychedelic rock prototype is rendered a slow, spacey jaunt.

“The Byrds’ version has those really tight harmonies,” Matt says. “The other songs on the album are pretty upbeat, so I think it worked out really great to slow this song down. It’s got a really deep-space thing going on, and it’s ethereal, almost eerie.”

As for Jeni?
“I love the way everything about the album turned out,” she says. “We knew that if we were going to go to the trouble of rocketing time capsules of ice cream into another galaxy, we’d need to create a soundtrack to enhance the enjoyment of that precious cargo.
“I think it’s a beautiful way to evoke the emotion of winter here on Earth, and we hope that it, along with the ice creams, will transport you into another dimension.”

Tracks: Is It Cold * Let Go * The Flurries, Wild and White * Eight Miles High

Recorded in October, 2012, at Oranjudio Recording Studio, Columbus, Ohio.
Produced and mixed by Matt Beckler, Drew Bullock, and Tim Neely.
Mastered by Chris Graham at Chris Graham Mastering, Columbus, Ohio.
Vinyl pressed at Gotta Groove Records, Cleveland, Ohio.



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